ZERO PLASTICS. ZERO SYNTHETICS.
The weight of what endures.
Everything in our home touches our hands, our food, and our water. Naturustic look for tools made purely of cast iron, untreated clay, and solid grain, materials that come straight from the ground and only get better with time. No non-stick films, no plastic resins, and no planned obsolescence. Just honest weight built to outlive us.
50g
ANNUAL PREP SHEDDING
Estimated microplastic fibers transferred to food annually from standard plastic cutting boards.
16,000+
SYNTHETIC CHEMICALS
Identified in food-contact plastics, with thousands never screened for human safety.
<180s
THERMAL OFF-GASSING
Before standard non-stick pans begin off-gassing fluorochemical vapors on heat
FERROUS
Cookware & Bare Metals
Made by heat and earth. Finished by the years. Cast iron is poured in sand. Carbon steel is struck at the forge. Both are left just as that shaping made them.
UNGLAZED EARTH
Stoneware & clay
What the kiln finishes, the clay keeps breathing. Unglazed stoneware and raw earthenware, porous by design, never sealed against you.
LIVING FIBER
Untreated wood
What the tree grew, the grain still remembers. Untreated hardwood, no sealant, no stain, just grain that ages the way trees do.
FROM THE ARCHIVE
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How to Clean a Clay Pot for Cooking (Burnt Food, Stains, Mold and Smell)
Short answer: how to clean a clay pot depends on the pot, and makers disagree on the big questions. Some say a few drops of dish soap is fine. Others say never use soap. Most do agree on four things: use a soft sponge, skip metal scrubbers, fix stuck food with a soak or a…
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How Long to Soak Terracotta Pots (and When Not to Soak at All)
Short answer: How long to soak terracotta pots depends on the pot, not on one rule for all clay. A Römertopf-style roaster gets about 15 minutes in water before every use. A tagine gets a long soak once, when you season it. A Donabe is seasoned with rice porridge instead of being soaked, and unglazed…
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How to Fix a Cracked Clay Pot (and When You Can’t)
Short Answer: If the crack is thin, hairline, and the pot is still one solid piece, there’s a real, traditional way to fix a cracked clay pot using starch. It’s not permanent, though, so think of it as buying time rather than a true repair. If the pot has loose fragments or has genuinely come…
